Class Schedule

MKT305 Section NF - 2018 Winter Term

MKT305: Marketing Management - 4 Hours

Prerequisites: ACC101, BUS204

This course examines the role of management in marketing. The students will learn how marketing objectives are established, how target markets are identified, and how marketing mixes are developed and implemented. Through case studies the students will learn to evaluate effective marketing strategies. Students in this course will also have the opportunity to develop, execute, and analyze market research through an assigned project.

Matthew T. O'Brien

Matthew T. O'Brien
Title: Adjunct Faculty
Dept: Business Administration
Office: (not available)
Phone: (309) 692-4092
Fax: (309) 692-3893
Email: mtobrien@midstate.edu

Section Information

Section: NF
Format: Flex Learning
Time: Tu 6:00pm–9:30pm,
Flex Learning
LMS: Open LMS
Room: 224
Seats Filled: 7 of 20

Sections Offered

2018 Winter Term (November 12th, 2018–February 17th, 2019)
Course Section Instructor Location Time
MKT305: Marketing Management NF O'Brien, Matthew T. 224 Tu 6:00pm–9:30pm;
Flex Learning

Number of classes: 1